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Course 04 · Beginner → freelancer

Digital Marketing

Every business needs customers, and today customers are online. This course teaches marketing the way agencies do it: understanding people, building a brand, ranking on Google, growing on social media, running ads, reading analytics, and turning these skills into freelance income.

  • Understand customers and write a clear marketing plan
  • Grow a page with content and SEO
  • Run Meta and Google ads on a small budget
  • Measure results and win your first clients
Syllabus

What you'll learn

Marketing basics

4 lessons
  1. 1What marketing really isStart
  2. 2Know your customerStart
  3. 3Branding and positioningStart
  4. 4The marketing funnelStart

Getting found

4 lessons
  1. 5SEO: ranking on GoogleStart
  2. 6Google Business Profile for local shopsStart
  3. 7Content marketingStart
  4. 8Instagram and YouTube growthStart

Paid and owned

4 lessons
  1. 9Meta ads step by stepStart
  2. 10Google ads basicsStart
  3. 11Email and WhatsApp marketingStart
  4. 12Influencer collaborationsStart

Results and income

4 lessons
  1. 13Analytics and reportsStart
  2. 14Budgets and ROIStart
  3. 15Freelancing: your first clientStart
  4. 16Your marketing portfolioStart

Every lesson is explained simply with real examples, quick checks and a practical task, and every module ends with a test. Your progress is saved on this device.